We know the expression on your face. Not great memories, right?
The world is not a plastic-free or a waste-free place and we know it; what matters is what we do about it to make it better. Sahar Mansoor, the founder of the home care and personal care brand, Bare Necessities has raised the expected amount via Ketto’s crowd funding to support the cause in her zero-waste journey.
A Unique Team
Along with a team of five other women, Sahar has made it her mission to eradicate plastic wastes and other harmful substances from all cities. One of the unique aspects of the enterprise she runs is that it comprises of only women and encourages and supports the employment of women from local communities in Karnataka. They also provide jobs to young and fresh college graduates who are interested in pursuing a career in the environmental realm. The women are trained in basic inventory management and English, to uplift their skills as well as improve operations. These women take special care in designing and handcrafting all the products themselves.
Sourcing and Packaging
All the products that are produced have organic ingredients sourced from different regions across the country. The raw materials are sourced from the choicest of places, each renowned for growing specialized ingredients, thus improving quality. The packaging for the products is done in bio-degradable and recyclable packaging to help reduce the amount of unwanted waste accumulating in landfills.
Video sourced by Bare Necessities - Zero Waste India Facebook
Joining Hands with the Government
Sahar and her team aims to collaborate with the government to streamline waste collection systems and implement efficient waste segregation systems across cities in order to improve the quality of life of workers in the waste collection area. Sahar stresses on the need for official support to carry out these measures to save costs for impoverished workers and reduce transportation costs for cities as a whole. A monumental change in this area has been the dialogue started by civil society groups working with waste collectors to formulate policies to address and promote the needs of the sector. They have discussed positive reforms such as issuing the waste collectors ID badges, providing them with sorting and storage space, providing them with their own helpline number in case of emergencies and arranging doorstep pickup and delivery services for convenience.
In the upcoming months, Sarah is looking forward to growing her team, to develop and refine their existing products and create new ones to expand their impressive repertoire. They are in the process of filing trademarks for some of their more innovative products. Read more about this initiative click here.